Maggie Scruggs in Comm 355

The blog by Dave Fleet had some interesting points about disclosure of PR and organizations. He asked if average people really care about whether a PR company working with an organization tell the people they’re working together. I would answer no. He thought the same but also put in the importance of disclosure in his blog. He says that not disclosing workings with a PR firm can derail an organization’s message, cause problems with the industry’s reputation, and the ever-lasting question of ethics. I do not consider myself a person who is “in the fish bowl,” as Dave says, of the PR world. Therefore I do not think that disclosure of a PR firm in the marketings of other companies is important. Whether the message is being said by a person from the company or a person hired to say something from another company for that company, doesn’t matter to me. What matters is the message and the actual company’s activities. I think a lot of average people realize that people in commercials don’t actually work in the company of the product they’re advertising for. I think it’s a given that those people are hired by the company just like PR firms are hired by companies.